Video

Focus area: innovation and implementation

Innovations are developed at the rate of products on an assembly line ‒ but do they actually bring a company the success it strives for? Successfully achieving innovation targets all lies in the implementation, the key word here is Commercial Excellence. Companies have to holistically and sustainably anchor their strategies and concepts in their organization if they want to fully realize their innovations.

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The conference "Growth vs. Profit", September 17, 2015 celebrates Simon-Kucher & Partners' 30th anniversary. Since the company was founded in 1985, we have been helping our clients to optimize their strategies, marketing, sales, and pricing in particular.